Along with numerous networking opportunities, the takeaways regarding industry trends, innovations, discoveries, and advancements are the major benefits of attending an oncology conference. But often, due to the grandiosity of such events, it’s difficult to walk away feeling like you’ve experienced everything you had planned.

Medical communications agencies generate reports on oncology insights derived from a variety of industry-sponsored activities. Often these activities are on 1 particular company or product, which leads to discussions focusing on 1 specific topic. But insights reports can also range in scope and provide a look at the current oncology landscape from a broader perspective. […]

This blog will identify some of the innovative as well as conventional ways you can better engage with conference attendees—including key opinion leaders (KOLs)—by delivering dynamic content during live events.

Today there is a need for new ways to bring physicians and pharmaceutical companies together. One of the most important questions to be answered for the pharmaceutical industry is the “why” behind doctors’ treatment decisions, yet this question is becoming increasingly difficult to answer.

Advances in oncology have revolutionized cancer treatments, contributing to improved outcomes for many cancer patients. Nevertheless, major challenges remain, especially in rural and remote communities.

Many global companies rely on the success of virtual meetings. While traditional engagement paradigms are heavy on live interactions and building personal relationships, the digital landscape often seems to erase these. However, virtual meetings bring together high-quality professionals regardless of geography and hold promise for highly productive and energetic meetings, all while maintaining the personal quality […]

In a saturated market full of messaging about improved drugs, how do you reach your audience? Of course, it’s all about quality content, but to improve your marketing reach, you also need to use the mechanisms of community to amplify your message. This means understanding the advantages of different messaging mediums and fitting each with highly […]

When cancers are well understood, it’s often because they affect a large-scale, globally diverse population or because they are featured in prominent awareness campaigns that inspire further bumps in research and development activities. However, there are many more types of cancer that fall under the “rare disease” umbrella and require a far savvier approach to […]